Private-label makeup & skincare
Makeup and skincare with your name on it.
Lips, face, eyes, skincare, sheet masks and gift sets. Choose from our range, or send us any product on the market and we produce it under your brand.

What you choose
LipsLipstick, lip gloss and lip oil, in your shades and packaging.
Face and eyesFoundation, cushion compacts, mascara and eyeliner.
SkincareCleansers, serums, lotions, scrubs, sheet masks and body care.
Your referenceSend a photo of a product you like and we source it or develop it for you.
The numbers
Per productminimum quoted by product and number of shades
~10 daysto make a sample
INCIwith every formula
24/7AI support in 6 languages
How it works
- Brief. Tell us the products, shades and quantities you have in mind.
- Proposal. We send options, minimums and the quote for your plan.
- Samples. Approve samples before production.
- Production and QC. Carton and barcode photos before shipping.
- Shipping. Door to door through your customs partner.
Questions buyers ask
What is the minimum order for private-label makeup?
It depends on the product and how many shades you want. Tell us your plan and we quote the exact minimum.
Can you copy a product I like?
Send us the product or a photo and we produce a similar product under your brand, with your own formula and packaging.
Do you provide ingredient lists?
Yes, the full INCI comes with every formula for your labels and registration.
Ready to see your product?
Design it in the studio, see your price by volume, and send the request. Every request gets its own deal number and Hen replies personally.